I manage user experiences and products
to turn design and new technologies into business. I speak design, engineering and marketing and empower creative teams to accomplish their goals.
My work has many flavors
Sample case: VONROSEN and Steve Jobs
One of the examples is the work I did for the fashion brand VONROSEN – a brand that had Steve Jobs as one of its fans.
Black cashmere sweaters are dime a dozen – it’s the branding which sets many consumer products, especially in fashion, apart.
For VONROSEN, amongst others,
I designed the branding strategy, worked out the communication and interaction concepts with CEO and managed the designers and developers as we put the ideas to life.
I act like a catalyst and inspire others
For the last six years I have been consulting CEOs of leading technology companies and lifestyle brands on user experience, brand strategy and product design. I do this through a process of careful design thinking with a focus on the digital and mobile landscapes and agile methods. My sources of inspiration are art, music, visual design, interactive media and open source hardware projects.
As a mentor at Startupbootcamp I coach startups in Berlin on branding and
user experience. I’m also affiliated with dots’n'spaces – a collective of technology professionals. My network spans Berlin, Stockholm, Moscow, New York and
Work with me
Most of the time I work on short and mid-term projects. But if you have a project that blows me away, I would also work on a long-term basis.
I usually take over the role of the design or product manager to coach and work with internal teams. If a project requires additional designers and engineers, I hire freelancers and build the team.
Get in touch if you want to
* strategically build a brand and its identity
* improve product and user experiences
* adapt to the digital and mobile landscapes
Preferably please send me a brief description of your request. From there we should have a 30min conversation to discuss the background on your company’s situation before we engage further still.
My new literacy – Programming
My goal is to not only develop interaction and product concepts as I’m used to do. But also to build prototypes for applications like the “Swedish Horse Race” example you see below.